GYROstream and DistroDirect Launch Artist Services Venture “GROUP SPEED” with Spotify Canada Veteran Adrian Burke at the Helm: Australia-based music distribution brands GYROstream and DistroDirect, in collaboration with former Label Partnerships Lead at Spotify Canada, Adrian Burke, have recently unveiled their latest venture in the music industry – GROUP SPEED.
This newly launched artist services enterprise boasts a comprehensive suite of offerings, including innovative artist promotional strategies, robust support for Digital Service Provider (DSP) partnerships across major platforms, advance funding options, and what they describe as “premium” distribution services. Adrian Burke, leveraging his wealth of experience from seven years at Spotify, has taken on the role of General Manager at GROUP SPEED.
During his tenure at Spotify, Burke played a pivotal role in nurturing key partner relationships, spearheading global artist campaigns, and implementing data-driven strategies that contributed to generating millions of incremental streams for artists worldwide. Now, at GROUP SPEED, he will steer the strategic direction of the company from North America and leverage a talented team of experts spread across continents to elevate the careers of artists.
Accompanying Burke at the helm is Alison Bremner, known for her significant role in propelling Hannah Balanay (@thexhan) to TikTok stardom as the platform’s most-followed creator in Australia, boasting an impressive 18 million followers. Bremner’s expertise extends beyond artist promotion, including partnerships with renowned brands such as Gucci, TikTok, and Red Bull, and involvement in campaigns for major players like Sony Music, Universal Music, and 88 Rising.
Further strengthening the team, Taylor Dwyer, an artist manager and well-connected tastemaker, joins GROUP SPEED as the A&R and Streaming Partnerships Coordinator. Collaborating with GYROstream group’s newly promoted Global Head of A&R, Benjamin James, Dwyer will focus on building GROUP SPEED’s artist roster.
In the realm of marketing, Jackson McMaster, a seasoned specialist, will provide dedicated support for the rollout of campaigns from the headquarters of GYRO and DistroDirect. Backed by the entire team spanning Australia, Brazil, India, Philippines, UK, and USA, GROUP SPEED aims to carve a distinctive space in the dynamic landscape of artist services, offering a comprehensive and global approach to supporting and promoting musical talent.