Following a successful string of singles, self professed South African dark R&B artist JaY JaMaL finally unleashes his highly anticipated debut album – ‘NoT FoR YoU tO LiKe mE,’ is a 6 track journey which traverses through the mind of JaY and culminates all of his experiences and emotions into an authentic, palpable project.
Recording everything impressively on his own from his home bedroom studio from beat composition all the way to the lyric writing, mixing and mastering, ‘NoT FoR YoU tO LiKe mE,’ is an all encompassing EP which perfectly reflects a new chapter for JaY – certainly not one to miss out on.
Introducing Siphesihle Jamal Ndlovu, better known to the music world as JaY JaMaL—an enigmatic force in the realm of South African R&B, pop, dark R&B, and trapsoul. Born and bred in the vibrant streets of Katlehong Tshongweni, JaY JaMaL’s journey into the world of music is as unconventional as it is inspiring. With no familial background in music, JaY JaMaL’s love affair with melodies and beats blossomed of his own accord from a young age, fueled by a relentless curiosity and an insatiable hunger for self-expression. It was in the fourth or fifth grade that he first dipped his toes into the musical waters, fortuitously crossing paths with a music composer from his own hometown (Kasi).
From that moment on, there was no turning back. For over a decade, JaY JaMaL honed his craft as a house music aficionado and DJ, immersing himself in the pulsating rhythms of the industry. But it wasn’t until he made the audacious decision to step into the spotlight as a singer that his true artistic identity began to take shape. Drawing inspiration from artists such as Bryson Tiller, Tory Lanez, PARTYNEXTDOOR, Chris Brown, and 6lack, JaY JaMaL’s debut single, “OvEr,” made waves across digital platforms, laying the groundwork for a string of releases that would cement his status as a burgeoning artist in the South African scene. From the haunting melodies of “Cuff(a)” to the introspective introspection of his EP, “I.O.U,” JaY JaMaL’s music defies categorization, blending rap, hip-hop, and rhythm and blues into a hypnotic concoction he affectionately refers to as ‘Gen Z R&B.’ But perhaps what sets JaY JaMaL apart is his unwavering authenticity—a commitment to staying true to himself and his roots.
For him, the stage name isn’t just a moniker; it’s a declaration of identity. As he continues to carve out his place in the musical landscape, JaY JaMaL proves that he is more than just an artist—he’s a poignant storyteller. The world watches in anticipation, eager to witness the next chapter in his extraordinary journey.